Service
Crypto Influencer Marketing
Built on five years of relationships, our 400+ creator network has delivered over 10,000 activations and seven figures in campaign spend.t
What We Solve
Gain access to a crypto creator network that’s difficult to reach without years of established relationships. We help brands secure better pricing, reliable activations, and trusted creators without wasting budget on inflated rates or missed deliverables.
Best Fit For
Pre-token and post-token launch companies
Crypto-native brands focused on user acquisition
Exchanges, gaming, DeFi, and consumer crypto products
Teams looking to scale awareness, users, and on-chain activity
Why Most Campaigns Fail
Crypto influencer marketing is relationship-driven and highly cyclical. Success comes from understanding which creators still have audience trust, what narratives they naturally align with, and when their influence actually converts into attention and action.
What Includes
Strategy Planning
We develop a campaign strategy aligned to your goals, positioning, and target audience. This includes narrative direction, creator archetypes, platform focus, and activation structure.
Development of Influencer / KOL Briefs
We create up to two detailed campaign briefs designed to align creators around messaging, positioning, deliverables, and campaign goals while still allowing content to feel native.
Influencer / KOL Campaign Management
End-to-end management of campaign execution including creator onboarding, scheduling, approvals, follow-ups, and deliverable tracking.
Influencer List Curation
A curated list of 20–40 vetted crypto creators selected based on audience fit, reputation, performance history, and campaign objectives.
Influencer / KOL Outreach and Negotiations
Our team handles creator outreach, rate negotiations, deliverable discussions, and coordination to secure high-value placements at competitive pricing.
Post Campaign Analysis
A complete performance breakdown covering creator output, reach, engagement, campaign insights, and strategic recommendations for future activations.
Strategy Planning
We develop a campaign strategy aligned to your goals, positioning, and target audience. This includes narrative direction, creator archetypes, platform focus, and activation structure.
Influencer List Curation
A curated list of 20–40 vetted crypto creators selected based on audience fit, reputation, performance history, and campaign objectives.
Development of Influencer / KOL Briefs
We create up to two detailed campaign briefs designed to align creators around messaging, positioning, deliverables, and campaign goals while still allowing content to feel native.
Influencer / KOL Outreach and Negotiations
Our team handles creator outreach, rate negotiations, deliverable discussions, and coordination to secure high-value placements at competitive pricing.
Influencer / KOL Campaign Management
End-to-end management of campaign execution including creator onboarding, scheduling, approvals, follow-ups, and deliverable tracking.
Post Campaign Analysis
A complete performance breakdown covering creator output, reach, engagement, campaign insights, and strategic recommendations for future activations.
Works
Featured cases of 2026
100+ clients. $75M+ raised. 25 token launches. Billions in trading volume. A look at how we’ve partnered with leading Web3 brands to drive growth.
FAQ
We've got the answers.
We've got the answers.
How much does crypto influencer marketing cost?
Campaign budgets typically range from $10K for focused activations to $250K+ for large-scale launch campaigns. The biggest variable isn’t creator volume, it’s creator quality. One highly trusted KOL with the right audience can outperform dozens of poorly aligned placements. We build budgets around outcomes like awareness, users, and on-chain activity, not arbitrary per-post pricing.
How much does crypto influencer marketing cost?
Campaign budgets typically range from $10K for focused activations to $250K+ for large-scale launch campaigns. The biggest variable isn’t creator volume, it’s creator quality. One highly trusted KOL with the right audience can outperform dozens of poorly aligned placements. We build budgets around outcomes like awareness, users, and on-chain activity, not arbitrary per-post pricing.
How do you find and vet the right crypto influencers?
Every creator in our 400+ network has been activated directly through previous campaigns, not sourced from influencer databases or scraping tools. We evaluate audience trust, historical performance, narrative alignment, engagement quality, and recent reputation before recommending any creator. After 10,000+ activations, we’ve learned that creator selection is usually the single biggest factor behind campaign success or failure.
How do you find and vet the right crypto influencers?
Every creator in our 400+ network has been activated directly through previous campaigns, not sourced from influencer databases or scraping tools. We evaluate audience trust, historical performance, narrative alignment, engagement quality, and recent reputation before recommending any creator. After 10,000+ activations, we’ve learned that creator selection is usually the single biggest factor behind campaign success or failure.
What's the difference between a crypto KOL and a traditional influencer?
Crypto KOLs are deeply embedded in the ecosystem. Their audiences expect market understanding, technical credibility, and authentic participation in the space. Traditional influencer marketing prioritizes reach and aesthetics, while crypto influencer marketing depends heavily on trust and legitimacy. In crypto, the wrong endorsement can damage credibility faster than it creates awareness.
What's the difference between a crypto KOL and a traditional influencer?
Crypto KOLs are deeply embedded in the ecosystem. Their audiences expect market understanding, technical credibility, and authentic participation in the space. Traditional influencer marketing prioritizes reach and aesthetics, while crypto influencer marketing depends heavily on trust and legitimacy. In crypto, the wrong endorsement can damage credibility faster than it creates awareness.
Should I run influencer marketing before or after my token launch?
Both stages matter, but they require completely different strategies. Pre-launch campaigns focus on narrative building, education, community growth, and waitlist momentum. Post-launch campaigns are built for speed and market attention, driving holders, trading activity, and sustained visibility or volume. Treating both phases the same is one of the most common mistakes projects make.
Should I run influencer marketing before or after my token launch?
Both stages matter, but they require completely different strategies. Pre-launch campaigns focus on narrative building, education, community growth, and waitlist momentum. Post-launch campaigns are built for speed and market attention, driving holders, trading activity, and sustained visibility or volume. Treating both phases the same is one of the most common mistakes projects make.
How do you measure ROI on a crypto influencer campaign?
We measure performance across the full funnel: awareness (impressions, reach, engagement), traffic (CTR, referral visits, wallet clicks), and conversion (sign-ups, KYC completions, holders, on-chain activity). Campaigns include attribution tracking, UTM links, and post-campaign reporting so performance is tied to measurable outcomes, not vanity metrics.
How do you measure ROI on a crypto influencer campaign?
We measure performance across the full funnel: awareness (impressions, reach, engagement), traffic (CTR, referral visits, wallet clicks), and conversion (sign-ups, KYC completions, holders, on-chain activity). Campaigns include attribution tracking, UTM links, and post-campaign reporting so performance is tied to measurable outcomes, not vanity metrics.
Which platforms matter most for crypto influencer marketing?
Crypto Twitter (X) remains the primary platform where narratives form and attention moves fastest. YouTube performs best for educational or long-form conversion-driven content, especially for DeFi, gaming, and infrastructure products. Telegram and Discord strengthen community retention and engagement, but rarely drive large amounts of new user acquisition on their own. We select platforms based on campaign goals, not trends.
Which platforms matter most for crypto influencer marketing?
Crypto Twitter (X) remains the primary platform where narratives form and attention moves fastest. YouTube performs best for educational or long-form conversion-driven content, especially for DeFi, gaming, and infrastructure products. Telegram and Discord strengthen community retention and engagement, but rarely drive large amounts of new user acquisition on their own. We select platforms based on campaign goals, not trends.
How long until I see results from a crypto influencer campaign?
Top-of-funnel metrics like impressions, engagement, and traffic typically appear within the first 48 hours of activation. Stronger indicators like sign-ups, wallet activity, and community growth usually develop over 1–3 weeks. Longer-term narrative momentum and organic creator amplification compound over 60–90 days, especially when paired with strong product execution and ongoing marketing support.
How long until I see results from a crypto influencer campaign?
Top-of-funnel metrics like impressions, engagement, and traffic typically appear within the first 48 hours of activation. Stronger indicators like sign-ups, wallet activity, and community growth usually develop over 1–3 weeks. Longer-term narrative momentum and organic creator amplification compound over 60–90 days, especially when paired with strong product execution and ongoing marketing support.