FINAL RESULTS
Make sure the message is heard — loud and clear, and across all platforms
One of the key advantages of Script TV is that it rewards users for their attention. Omni highlighted this in our marketing efforts to increase awareness and drive platform adoption by users interested in watching Live TV on web3. Omni also employed various nurturing campaigns on social media to attract new community members. And in using content marketing, the messages were kept aligned with the brand and stayed consistent across all platforms. Doing these consistently and strategically resulted in a five-fold increase in the target number of community members on Discord, a 7.4k solid and active user base built up in just 2 months, and a stronger online presence with over 24,000 followers.