FINAL RESULTS
Our efforts resulted in Music Protocol raising $700K on Fjord Foundry, reaching their target while successfully establishing the brand’s presence and credibility in the Web3 music space.
Music Protocol is a modular Layer 1 blockchain designed by and for the music industry, transforming static music intellectual property into flexible, programmable assets. By leveraging blockchain technology, they facilitate direct connections between artists and consumers, opening new avenues for fan engagement (gaming and metaverse), innovation (AI), and financial growth (RWAs).
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As Music Protocol entered its pre-TGE phase, the primary challenge was to generate significant growth, craft a robust launch strategy, and build the necessary hype to ensure a successful Token Generation Event (TGE). With ambitious business goals, including raising $700K, the project needed strategic guidance and targeted marketing efforts to amplify its reach and maximize impact ahead of the TGE.
Recognizing the business goals and the importance of the RWA narrative, we designed a comprehensive token launch strategy specifically for Music Protocol. Our approach focused on building momentum and excitement leading up to the TGE, with a heavy emphasis on influencer marketing. We executed a highly targeted campaign, concentrating our efforts during the critical two weeks before the TGE to ensure maximum visibility and engagement.
Fund Raised
Community Growth
Our efforts resulted in Music Protocol raising $700K on Fjord Foundry, reaching their target while successfully establishing the brand’s presence and credibility in the Web3 music space.
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in Canada
